Wolves – Wayfinding System

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Wolves – Wayfinding System

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This humble project pushed wayfinding and signage systems far beyond most sports stadia. In an ageing ground where signs all shout for discipline and threaten severe consequences, we took a different approach.

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Like most stadiums, Molineux had built up a collection of signs over the decades as new laws and regulations passed. Sizes and positioning was inconsistent, let alone the sympathy for the Wolves brand. It was clear that a fresh approach was needed.

We developed a modular approach to the signs, creating a robust sizing grid which could be used for the future of signage production. New additions could be added like building blocks and sit comfortably next to legacy signs.

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