Hot Milk

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Hot Milk

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Band identity for your new favourite pop power punk ensemble.

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The blackletter type was hand-drawn and stacked into a balanced lock-up.

This was the original version of the logotype before it was distorted and melted it into a grittier, more playful version. I also created a monogram using negative space—still a big fan of this asset.

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The final logotype features on the band’s fantastic debut EP as well as the accompanying videos.

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I was also asked to contribute to their single Candy Coated Lie$ with a suspect pill bottle and an Illuminati-esque logo design.

Below is some early exploration as well as the chosen design that features in the video. Attempting to design a symbol that represents an elusive and sinister ruling class actually makes for a really interesting (and difficult) brief.

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